You’re an entrepreneur working on the plan for your new business. How much do you know about your customer? Are you marketing in the right places? Do you change your plans on the fly,…or trust your gut? The Language of Business host Greg Stoller talks with three experts on starting a new business: Lisa Tanzer, Marketing Director of Life Is Good; Sarah Fay, Media Advisor to Adaptive Intelligence; Drew Hannah, CEO of RBM Technologies.
Host Greg Stoller
Lisa Tanner
Sarah Fay
Drew Hannah
Podcast: Play in new window | Download (Duration: 26:25 — 19.1MB) | Embed
Subscribe: Apple Podcasts | Email | TuneIn | RSS | More
You’re an entrepreneur ready to start pitching your new business…but first, you need to write your Business Plan and you need a Competitive Analysis.
The Language of Business host Greg Stoller talks with three experts on planning and marketing a new business: John Francis, CEO of Test My Pitch; Patricia Gray, Principal at PA Gray Law; Leo Brea, Executive Director of Veconinter.
Host Greg Stoller
John Francis
Patricia Gray
Leo Brea
Podcast: Play in new window | Download (Duration: 27:21 — 12.5MB) | Embed
Subscribe: Apple Podcasts | Email | TuneIn | RSS | More
When doing a startup, do you need a full-fledged 50-page written Business Plan…or will a “back of the napkin” approach work just as well? The language of Business host Greg Stoller talks with three entrepreneurs and gets three different takes on the need for a Business Plan from Tony Solomons, President of Ideal Marketing Group; Jeff Hulton, entrepreneur, and Digital Artist; Cindy Brown, CEO of Boston Duck Tours.
Host Greg Stoller
Tony Solomons
Jeff Hulton
Cindy Brown